WhatsApp open rates beat email by 4×. We build two-way WhatsApp automation for UK estate agents — viewing feedback, reminders, offer updates and document chasing — all integrated with your CRM.
Negotiators run conversations from personal phones. Vendors message at 9pm. Viewings get arranged in DMs. None of it lives in the CRM — and when a negotiator leaves, so does the history.
Most estate agency CRMs were built before WhatsApp became the primary communication channel for UK consumers. So your team improvises — and the data leaks.
If you can't see vendor sentiment, viewing feedback and offer chatter in one place, you can't manage the pipeline — or hand it over cleanly when a negotiator moves on.
Using the official WhatsApp Business API, we deploy a branch-branded number that handles inbound messages, runs scheduled follow-up flows and escalates to a human when the conversation needs it.
Branded WhatsApp Business number per branch or group
Automatic viewing feedback chasing
Vendor weekly update flows
Offer notifications and acceptance flows
Document chasing (AML, IDs, vendor packs)
Full transcript synced into your CRM contact records
Calendar event closes — workflow triggers.
Personalised WhatsApp asks for feedback.
Vendor gets a summary message the same evening.
Full thread attached to the vendor + buyer records.
Book a free workflow audit and we'll show you a working WhatsApp automation built for an estate agent like yours.